Safer Sleep Week
10 – 16 March 2025
Safer Sleep Week is The Lullaby Trust’s national awareness campaign targeting anyone looking after a young baby. They raise awareness of sudden infant death syndrome (SIDS) and the simple advice that reduces the risk of it occurring.
Saving babies’ lives
“We know that greater awareness of safer sleeps leads to a decrease in the numbers of babies dying.
Sadly around four babies a week still die from sudden infant death syndrome (SIDS) and if all parents were aware of safer sleep advice, many lives could be saved. Around 700,000 babies are born every year in the UK and we want to reach all new parents and carers with our life-saving messages.”
Lullaby Trust
Safer Sleep Week 2025 runs from 10 – 16 March and will focus on:
- Exploring baby sleep patterns. How long should your baby sleep for their age?
- Busting baby sleep myths. Are any myths backed by evidence, and what about products that promise to help your baby sleep for longer?
- Supporting you through your own lack of sleep. Helping with sleep deprivation and make it easier for you to follow safer sleep with your baby, even when exhausted.
New information for Safer Sleep Week
This Safer Sleep Week, The Lullaby Trust have updated their expert information on sleep deprivation, and launched brand new information on baby sleep patterns.
